CWT Meetings & Events and JTB Communication Design Join Forces to Bring Strategic Meetings Management Expertise to Japan
CWT Meetings & Events, Carlson Wagonlit Travel’s meeting & events division, has partnered with JTB Communication Design Co., Ltd. (JCD), the meeting & events arm of the JTB Group, to provide Strategic Meetings Management services to companies in Japan.
CWT/BTN Group research: 96% rank Strategic Meetings Management as successful
Companies that have implemented a program for the strategic management of meetings say their programs are successful, though they also say there is still more work to do. The key benefits of an SMM program are greater transparency of spend, cost reductions, improved compliance, risk mitigation and, ultimately, improved effectiveness of their meetings and events.