Blog posts • May 26, 2021 13:07 UTC
The pandemic brought about both temporary and permanent change to every industry and every corner of the world and knocked an estimated $8 trillion off the global travel market overnight. Like everyone, CWT had to address the immediate implications, while still preparing for the future, a future now heavily influenced by changing behaviors, tolerances, and priorities.
Blog posts • May 11, 2021 09:44 UTC
NDC (New Distribution Capability), a standard developed to evolve the way air products are sold, giving buyers access to a wider range of content, and allowing airlines to bring more differentiated and personalized products to market faster, has– understandably – not been the biggest concern for the travel industry recently.
Blog posts • Jan 14, 2020 10:49 UTC
This is the second of a three-part blog series on NDC. In the first, we talked about how airlines and the industry will distribute content via New Distribution Capabilities, or NDC. In today’s offering, we’ll look at why consumer-driven content is the key to driving NDC adoption.
Blog posts • Jan 07, 2020 09:38 UTC
This is the first in a series of three blog posts in which I look at what is actually happening in the way that airlines make their content – i.e. fares and services – available to the customer (known in industry-speak as “airline distribution”), and why it matters to the business traveler and travel manager.